2025-07-23
This news impressively underscores the balance of power between the ‘old economy’ and the new digital financial world. On Monday evening, XRP's market capitalisation briefly exceeded that of the world-famous fast food giant McDonald's.
While McDonald's had a market capitalisation of 211.73 billion dollars, the value of XRP shot up to an impressive 215.5 billion dollars. This catapulted the digital token to 83rd place among the world's largest assets.
Even though this success was short-lived – XRP fell back to a market capitalisation of £205 billion during the course of the day - it is still a major milestone.
A key driver of increased investor confidence is the growing legal clarity in the US. The protracted legal battle between Ripple, the company behind XRP, and the US Securities and Exchange Commission (SEC) appears to be developing in Ripple's favour.
Additional momentum is being provided by strategic manoeuvres such as the acquisition of QCX, which signals a strong return of Ripple to the US market, as well as regulatory tailwinds from initiatives such as the GENIUS Act.
Unlike many speculative ‘meme coins,’ XRP also has a clear use case: the network is designed for fast and extremely low-cost international payments, making it particularly attractive to financial institutions. Ripple's technology is aimed directly at banks and payment service providers. This focus on real-world utility is increasingly attracting institutional investors.
The recent success of XRP is a clear signal of the disruptive power of blockchain technology. Investors should keep a close eye on further developments. Increasing regulatory acceptance and growing institutional interest are likely to further boost the price.
We must also issue a warning. In our view, it is important to clearly mention the difference between Bitcoin and Ripple. Unlike Bitcoin, Ripple is not a decentralised cryptocurrency! Ripple is backed by a company, which means that decision-makers could change their minds overnight and increase the amount of Ripple at any time. With Bitcoin, this is only possible through the entire community. Ripple definitely has many advantages and is extremely popular (especially in the financial world), and we are also invested in Ripple, but it cannot be compared to Bitcoin.
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